MOMA Brand Identity | Brand Archive

Logo

Type

ITC Garamond

Designers

Tony Stan

Alexander Tarbeev

Released

1975

Foundries

ITC

Letraset

Paratype

Benton Sans

Designers

Cyrus Highsmith

Tobias Frere-Jones

Released

Foundries

Color

Hex

#D0DF75

RGB

208, 223, 117

CMYK

7, 0, 48, 13

Hex

#005542

RGB

0, 85, 66

CMYK

100, 0, 22, 67

Hex

#BEA0DA

RGB

190, 160, 218

CMYK

13, 27, 0, 15

Hex

#E5CDB5

RGB

229, 205, 181

CMYK

0, 10, 21, 10

Art Direction

Application

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